US newsroom of PressPage - Empowering your message! (newsroom)
2017
October
06,
2017
If you think about white beaches, lovely weather and friendly people, there is a big chance Curacao will pop up in your mind. Curacao Tourist Board is the organization that is responsible for promoting this destination to potential visitors throughou...
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September
18,
2017
According to the FCC, Harvey has disrupted at least 17 emergency call centers and 320 cellular sites, and it has caused outages for more than 148,000 Internet, TV, and phone customers. It is also reported that 9 radio stations went out of service. Em...
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September
15,
2017
The VELUX Group is an international company headquartered in Denmark, manufacturing roof windows, modular skylights and accessories to create better living environments for their customers. With a presence in over 40 countries, it requires a future-f...
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July
05,
2017
The University of Manchester has seen a dramatic increase in social media traffic since they started using their PressPage newsroom. The most substantial advantage, however, has to do with the day-to-day operations: "The biggest benefit of working wi...
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May
11,
2017
A crisis within an organization can trigger impassioned online discussions and could negatively affect your reputation. In such circumstances, how the organizations weathers the storm depends largely on how it presents itself online. Here are 5 tips ...
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May
09,
2017
Does every crisis present an organization with a silver lining and an opportunity? Or is this another hackneyed idea? Here are three tips to increase your chances of drawing a positive outcome when a crisis hits. ...
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May
06,
2017
The 2014 Wildfire Most communicators expect to have to deal with a crisis situation at some point in their career. Yet predicting how a crisis will rear its ugly head is incredibly difficult. While it is impossible to address every potential scena...
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April
25,
2017
Companies are scoring well with retweets when newsjacking, but confidence in their CEOs is at rock bottom. For effective and real-time reputation management, active involvement of the entire organization is indispensable. Here are five reasons why yo...
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March
14,
2017
The PressPage newsroom not only increased traffic to KLM’s news pages, it also improved their workflow. By creating more efficiency and speeding up the publication process considerably, KLM were empowered to react to events and crises quickly and dec...
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February
23,
2017
Ensuring brand messaging is consistent across all channels, internally and externally is more difficult than ever—especially in a crisis. Social media accounts with multiple contributors, leadership disputes over messaging priorities and a lack of in...
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January
30,
2017
What did the work of our Customer Success Team teach us about our clients and our own platform? We interviewed our Head of Customer Success, Nicole Donker, about her work and her team's own successes – and failures. ...
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January
25,
2017
We have had a great year and are excited to get to work on the next steps for our platform and company as a whole. 2017 has started in a good way for us. Not only did we move to our new office, but we have also taken on an investment from Capital Mil...
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January
12,
2017
Although PR itself is not “hard” science, there are definitely ways to measure the ROI of your PR efforts. Using a combination of quantitative and qualitative metrics, PR results can be measured, analyzed and compared. ...
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January
03,
2017
Our marketing manager Christa is proud to be working with PressPage’s technology, but admits she knows little about the work that goes into its development. She sat down with software engineer Eugene Storchevoy to learn more about his work. ...
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January
03,
2017
PR is reclaiming its pivotal role in corporate communications strategies, and is being reshaped along the way by a number of major trends. Read all about it in our free white paper. ...
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January
03,
2017
What does a CTO expect from the developers in his team? What does he look for during the recruitment process and what does his ideal development process look like? We interviewed CTO Richard Davidson of SaaS company PressPage and according to him, ‘Y...
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2016
December
07,
2016
Whether it’s planning, production or monitoring results: all facets of life in PR could be made more efficient and effective by using the right tools. Are you using these very useful ones yet? ...
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November
14,
2016
For most communicators, the question is not if, but when a crisis will hit. And when it does you can’t waste time trying to figure out how your antiquated press release graveyard in your corporate website is going to get your critical response out th...
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May
19,
2016
It’s a cliché at this point, but nonetheless true: Media organizations are short-staffed, which means they’re always on the lookout for rich, multimedia content. Luckily for media outlets, PR can offer the stories and immersive experiences that audie...
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May
02,
2016
Governors State University in south suburban Chicago long languished with little interest from journalists. A new content strategy and its PressPage platform are changing that. ...
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March
11,
2016
At Ragan's 4th Annual Social Media Conference for PR, Marketing and Corporate Communications at Disney World, Jeff Calaway and Kim Griffith --from Cook Children's Health Care System-- provided great insight on how to make your online newsroom... a ne...
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March
10,
2016
At Ragan's 4th Annual Social Media Conference for PR, Marketing and Corporate Communications at Disney World, Brandon Daniels --communications manager at Marathon Petroleum Corporation (MPC)-- revealed some great take-aways from his social media jour...
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March
05,
2016
As the Paris Climate Change Conference heated up in November, it was hard to find anyone willing to put in a kind word about fossil fuels. Even automakers such as Nissan sought to position themselves on the side of the angels by promoting their elect...
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February
27,
2016
It has been 10 years on the day that Tom Foremski wrote "Die! Press Release! Die! Die! Die!" His ideas have become a standard part of communications curricula and also led to the whole concept of the ‘Social Media Release.’ ...
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February
10,
2016
Johnsonville Sausage is searching for a spokesperson of unusual qualifications. The ideal "bratcaster" candidate has a communications or theater degree, possesses marketing and emcee experience, and is willing to travel the country with a 26-ton saus...
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February
08,
2016
Using PressPage and its brand journalism strategy, H&R Block has seen a boost in traffic to the site. In January this year, overall sessions were up 12.35 percent compared with the same month in 2015. All engagement numbers have increased, among them...
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February
03,
2016
There are two kinds of digital newsrooms in the organizational world. Some are designed to please the chief executive with flowery turns of phrase but offer little concrete information. Others meet the needs of reporters, customers and the gene...
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January
06,
2016
Like most PR/Comms professionals, the new year also allows you to set some new goals. One that might top your list is ‘pimping’ your corporate, or brand, newsroom to make it an effective tool for your online and digital communications strategy: make ...
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2015
December
22,
2015
Six months after launching their integrated PressPage newsroom, news readership quadrupled compared to the stats of the native newsroom. The center's Facebook page grew by 16 percent, with a 52 percent increase in reach. ...
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December
14,
2015
When a British Parliament committee recently recommended taxing soda to deter childhood obesity, Jeff Calaway saw an opportunity. The senior content specialist at Texas-based Cook Children's Health Care System newsjacked the story with a piece tit...
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Contacts
photo:Roel Cozijnsen
Add me on LinkedIn
Roel Cozijnsen
Chief Commercial Officer
+31 20 2615104
photo:Tom Gubbins
Add me on LinkedIn
Tom Gubbins
Sales Director North America
+1 312-256-9985
photo:Dide Nijhoff
Add me on LinkedIn
Dide Nijhoff
Team Lead Customer Success
+31 20 2615281
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