How Presspage helped BT optimize their publishing process
Things in the telecommunications industry can change very fast. As a company that serves security, cloud, and networking services to customers in over 180 countries, the BT team requires tools that can
help them keep up with the pace of their sector. With Presspage, the external communications team at BT has removed all unnecessary steps to publishing, gaining extra time, autonomy, and flexibility.
Establishing global PR guidelines is of vital importance to corporate branding. Enforcing those guidelines with a unified choice of tools and platforms makes for an organizational workflow that fosters consistency and improves internal processes.