Baume & Mercier empower their online news with PressPage PR technology
Baume & Mercier -currently part of the Richemont group- was founded in 1830 by the Baume brothers in Switzerland. In 1921 they branched out to London under the name "Baume Brothers.” By the late 19th century, the company had an established international reputation, and its timepieces had set accuracy records and won a number of timekeeping competitions.
Today, the brand combines its legendary and classy style with a hip lifestyle image. The watchmaker’s recent and unique collaboration with motorcycle company Indian is a great example of how they captured an iconic spirit into a series of three one-of-a-kind timepieces.
Baume & Mercier puts a lot of effort in making its timepieces appealing to a younger crowd. With its Clifton Sports collection, the brand brings it classic and legendary style to a new generation of users.
PressPage is proud to serve Baume & Mercier with their online newsroom.
PressPage provides a SaaS PR platform with additional services for creation of advanced social newsrooms, virtual press centers and online media hubs. It enables brands to publish and distribute rich content, and provides direct insights into the results. PressPage empowers PR professionals by adding efficiency and effectiveness to their daily work routine.