Online Newsroom | PressPage (media research article)

2019
April
11,
2019
| 05:41 PM America/Chicago
Every business or organization has a unique story to tell, and oftentimes a strong public relations, or PR, strategy is undervalued as one of the tools to share it. Developing strategic PR is crucial for creating brand awareness and promoting engagin...
Read more
February
28,
2019
| 11:05 AM America/Chicago
The concept of an online newsroom is nothing new to communicators. While content may differ from one organization to another, the premise is the same: a communications hub that connects the organization with its audiences. However, in today’s world t...
Read more
February
01,
2019
| 09:50 AM America/Chicago
It’s easy to get intimidated with analytics when you start your PR career. Brand awareness, trust, and relationship building aren't straightforward metrics that are easily measured.  There are many different KPIs used including AVE, total reach an...
Read more
2018
June
19,
2018
| 09:25 AM America/Chicago
Every corporate online newsroom has “musts”—the essential areas that are most visited by reporters and other key users. Learn about the 7 essentials here. ...
Read more